ENERGY STORAGE

Your 12-point checklist for a first-class Energy Storage Investment Awards entry

How to prepare an awards entry that will stand out and impress the judges

June 20, 2024

Need some tips for entering Tamarindo’s Energy Storage Investment Awards 2024?

You’ve come to the right place!

This awards programme – brought to you by the publishers of Energy Storage Report – recognises and celebrates outstanding achievements in energy storage development, investment and finance. There are 14 categories in total.

But what do you need to do to stand out and impress the judges?

Don’t worry, this is a frequently asked question. Here are 12 tips to help you prepare an entry that will wow our judging panel:

 

  1. Allow enough time

If you’re planning to enter the awards, make sure you invest enough time to do it properly. You should look at the nominations form at least two weeks ahead of the deadline, and invest enough time in drafting your entry to get it right. This gives you time to include the information you need to showcase your business and projects in the most effective way. Ensure you have allowed enough time to involve all the necessary people – don’t miss out because a key person is away!

 

  1. Follow the instructions

There will be no bending of the rules to accommodate one company. This means that if there’s a deadline, please stick to it. Likewise, you will need to read the entry criteria very carefully – perhaps twice – and make sure your entry meets these criteria. Failing to do this will damage your chance of success. Also please stick to the stated word counts.

 

  1. Consider bringing in help

If you don’t have the time or writing skills to put together your entry then it may make more sense to bring in external help. A freelance writer or communications professional could help make the difference between being shortlisted and failing to make an impression, so it might be worth making the investment. This could be what you need to really make your entry sparkle.

 

  1. Grab the judges’ attention

You’ll want to grab the judges’ attention early, so focus on your strongest projects first and tell a story. You’ll want to stick to the facts and back up your claims with evidence, including statistics.

 

  1. Remember your ‘why?’

It is good to talk about what you did and how, but it’s even better to talk about why. What’s the wider context? Did a particular deal or development help to push the industry forward or transform your business? Why was it important to you and the industry? This will help ensure your entry resonates with the judges.

 

  1. Don’t forget, external endorsements are powerful

Including external endorsements from clients and other well-known names in the industry can be very effective. You are entering a B2B awards, and the judges will be familiar with all the key players in the industry – drawing on positive testimonials from other industry experts can be invaluable.

 

  1. Break up long blocks of text

Assume the judges have no background knowledge of your business, so ensure your entry is clear and concise. Make sure there are no big blocks of unbroken text. Breaking it up with sub-headings and bullet points can make information more accessible.

 

  1. Use supporting materials sparingly

Judges are going to have a lot of entries to assess, so while they may find some supporting materials useful, don’t bombard them with every visual, video and link at your disposal. Remember, you’re trying to tell a story about your success. If there’s anything in your entry that isn’t key to your story then leave it out.

 

  1. Stick to the truth and avoid jargon

We know how it is. You want to show off about what you’ve done and it is tempting to bend the truth. Don’t! Stick to the truth and avoid overly exuberant marketing jargon. Your entry will be read by industry experts who will know immediately when you’re embellishing. Don’t make them remember you for the wrong reasons.

 

  1. Avoid the temptation to future-gaze

Judges are looking at what you have actually done in the 12 months previously, not what you say you are going to do in future, so focus on what’s already happened. If you are about to conclude a deal or development that you think will be a game-changer then the judges would love to hear about that in your entry for next year’s awards.

 

  1. Work on the entry offline where possible

Awards websites can come under a huge amount of strain around deadline day, and you don’t want to lose your work if the website suddenly crashes. Where possible, it makes sense to write your entry offline and then move it online when you’re ready to submit. Save as you go and save often.

 

  1. Get a second opinion

Once you’ve drafted your entry, you should bring in others in your team – especially the most eagle-eyed – to check it. Also, read it aloud to make sure it sounds sensible, you’ll often be surprised by the results!

Now you’re ready to submit. For more information about the awards, the categories, the entry process and the judging panel, click here

To download the Energy Storage Investment Awards Entry Pack, click here

 

Enter the Energy Storage Investment Awards

Don’t miss the chance to be at the forefront of the energy storage sector.

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