Staffan, the founder of Etha Wind Ltd, has been pivotal in the Finnish onshore wind market since its inception around 2005. With background in process optimization and chemical engineering, he has contributed to the value enhancement of approximately 17 GW of wind projects. His primary role has involved optimizing the value of wind farms. Currently, he is focusing on developing initiatives that support further market expansion as it stabilizes. These initiatives include exploring storage possibilities, implementing innovative methodologies to minimize balance error costs, and establishing new cooperative frameworks with landowners to identify untapped project opportunities.